Jewels & Watches / 2021
PrintConcept
In 2021, Le Vif/Knack Weekend, Le Vif/Knack Extra en Trends Style will highlight the latest creations in the high end jewels and watches in very special editions dedicated to this fascinating sector.
Knack Weekend (Dutch) and Le Vif Weekend (French) are leading lifestyle magazines in Belgium. Both magazines focus on fashion, travel, gastronomy, architecture, design, beauty and wellness.
Trends Style (D/F) is the favourite monthly magazine of all men and women appreciating elegance and good taste. The editorial calendar presents 8 very fine issues, real bibles on the good life with articles on fashion, watches and accessories, jewels and beauty.
Le Vif/L'Express and Knack Extra bring a special annual guide Horlogerie, in an extra large format and just in time for the end-of-year parties.
Key facts
- Print run Le Vif/L'Express/ Knack/ Knack Weekend/ Le Vif Weekend: 61.582 Le Vif/L'Express/ Le Vif Weekend + 98.950 Knack/ Knack Weekend (Print run Cim Brand Report 2019), for the Black specials: check our overview 'print run'.
- Print run Trends Style: 58.382 copies (F&D) (Print run Cim Brand Report 2019)
- Profile:
- Le Vif Weekend: 42,2% SG 1-2, RLP: 224.454
- Knack Weekend: 40,5% SG 1-2, RLP: 358.369
- Trends Style F+D: 33,6% SG 1-2; RLP: 123.000
-
Knack: 41,2% SG 1-2, RLP: 451.199
-
Le Vif/L'Express: 39,1% SG 1-2, RLP: 350.122
Source: CIM NRS 2019-2020 (Paper + digital)
CALENDAR 2021
| TITLE | EDITION | ISSUE DATE | DEADLINE RESERVATION | DEADLINE MATERIAL |
|
Le Vif/Knack Weekend |
Love is in the air | 10-11/02/2021 | 25-29/01/2021 | 01-03/02/2021 |
|
Trends Style |
Special edition: Art | 25/02/2021 | 10/02/2021 | 11/02/2021 |
| Trends Style | Spring Style | 11/03/2021 | 24/02/2021 | 25/02/2021 |
|
Le Vif/Knack Weekend |
Accessories Addict | 17-18/03/2021 | 01-05/03/2021 | 08-10/03/2021 |
|
Le Vif/Knack Weekend |
BLACK LUXURY | 24-25/03/2021 | 05-09/03/2021 | 09-11/03/2021 |
|
Trends Style |
Luxury | 08/04/2021 | 23/03/2021 | 24/03/2021 |
|
Le Vif/Knack Weekend |
Sporty is the new style | 14-15/04/2021 | 26/03/-01/042021 | 02-07/04/2021 |
|
Le Vif/Knack Weekend |
Women gift ideas | 05-06/05/2021 | 19-23/04/2021 | 26-28/04/2021 |
| Trends Style | Outdoor Living | 06/05/2021 | 21/04/2021 | 22/04/2021 |
|
Le Vif/Knack Weekend |
Men gift ideas | 9-10/06/2021 | 21-28/05/2021 | 31/05-02/06/2021 |
|
Trends Style |
Watches | 03/06/2021 | 18/05/2021 | 19/05/2021 |
| Trends Style | Special edition: Luxury Real Estate | 01/07/2021 | 16/06/2021 | 17/06/2021 |
|
Knack Weekend |
SPECIAL BLACK KNOKKE powered by Steps | 28/07/2021 | 09/07/2021 | 16/07/2021 |
|
Trends Style |
Autumn Style | 09/09/2021 | 25/08/2021 | 26/08/2021 |
|
Le Vif/Knack Weekend |
Accessories Addict | 06-07/10/2021 | 20-24/09/2021 | 27-29/09/2021 |
|
Trends Style |
Watches | 07/10/2021 | 22/09/2021 | 23/09/2021 |
|
Trends Style |
Luxurious Living | 04/11/2021 | 19/10/2021 | 20/10/2021 |
|
Le Vif/Knack Weekend |
BLACK LUXURY | 10-11/11/2021 | 20-22/10/2021 | 22-26/10/2021 |
| Le Vif Extra/Knack Extra | Horlogerie | 10-11/11/2021 | 22-26/10/2021 | 27-29/10/2021 |
|
Le Vif/Knack Weekend |
Jewels and watches | 24-25/11/2021 | 05-12/11/2021 | 15-17/11/2021 |
|
Le Vif/Knack Weekend |
BLACK PARTY |
01-02/12/2021 |
12-16/11/2021 | 16-18/11/2021 |
|
Le Vif Focus/Knack Focus |
Special Gifts |
09/12/2021 |
22-26/11/2021 | 29/11-01/12/2021 |
|
Le Vif/Knack Weekend |
Luxury Gifting | 08-09/12/2021 | 22-26/11/2021 | 29/11-01/12/2021 |
| Trends Style | Party | 09/12/2021 |
24/11/2021 |
25/11/2021 |
Rates
- 1/1 page in Trends Style (F/D): 7,900.00 EUR
- 1/1 page in Le Vif Weekend + Knack Weekend: 13,050.00 EUR
- 1/1 page in Le Vif/Knack Extra (F/D): 13,050.00 EUR
